Brides throughout the world can thank Edward for making their weddings more enjoyable.
As Bloomingdale’s internet data manager in 1998, Edward pioneered the company’s first digital bridal registry and linked it to WeddingChannel.com, a spinoff of TheKnot wedding site. It rapidly became Bloomingdale’s most successful digital venture.
Edward built on that success throughout the next two decades, relying on his core beliefs: creating business processes is the most effective way for companies to achieve sustainable profits, and users will embrace good software if it makes their job easier.
He proved that as director of information technology for Eastwest Marketing Group, a national creative agency that handled many of the brands belonging to beverage and snack food giant Mondelez (Oreo, Philadelphia Brand Cream Cheese, Ritz, among others). His workflows and automation seamlessly integrated the work of more than 150 employees in New York, Chicago and Los Angeles as they managed the creative and business aspects of client accounts.
By 2004, with Eastwest running smoothly and business software growing into maturity, Edward had identified intriguing opportunities in industry.
He founded Citinet Solutions that year, as New York City’s second Apple Computer authorized business agent. Citinet became his growing focus, and he assembled a premier team of developers and project managers to build creative, cost-effective business solutions.
Citinet’s integrated workflow software and automation programs are success stories in a variety of industries, including education, finance, professional services, publishing, creative, hospitality, marketing, manufacturing, and corporate training.
Truly listening to customers and building systems that meet their business needs are the driving forces behind Citinet’s success.
A graduate of Boston University Questrom Business School, Edward holds three cybersecurity certificates and government clearance.
When he is not captaining the Citinet team, Edward might be found on Long Island Sound, enjoying the sailboat he restored. He got his captain’s license about 10 years ago.
In fact, you might find Edward near water in a few ways.
As a Coast Guard Auxiliary volunteer, he is officially listed as a Communications Officer, but most of his duty involves training and inspecting boats, piers and marinas.
Although it is not quite in his Coast Guard job description, Edward will now and then slip into his SCUBA gear to help untangle a snarled propeller.
A second-generation diver, Edward is a NAUI master diver and dive-destination tourist.
He’s been down 154 feet at the famous Blue Hole off Belize and plunged the depths of the Sea of Cortez, between Baja, CA and Mexico.
When Edward thinks about dependability, he cites the performance of his Sherwood diving regulator.
When customers think about dependability, Edward wants them to think of Citinet.